Nutrition Reimagined

We’re reinventing what it means to fuel your mind and body.

Our purpose

At Bulletproof, we believe that the right nutrients can help you tap into your potential and feel your best every day. We create products that fuel your path to greatness.

The Bulletproof difference

We challenge nutrition norms to create products that help you feel your best.

Rigorously selected

We only use high-quality, clean ingredients, not GMOs, soy or artificial fillers. We make no compromises when it comes to quality nutrition.

Mind-body nutrition

Our products have an impact that your mind and body will feel. That’s because our approach to nutrition prioritizes holistic health, from energy to mood.

Science-backed

We’re students of nutrition. We use traditional and science-backed ingredients to develop products you won’t find anywhere else.

Rigorously selected

We only use high-quality, clean ingredients, not GMOs, soy or artificial fillers. We make no compromises when it comes to quality nutrition.

Mind-body nutrition

Our products have an impact that your mind and body will feel. That’s because our approach to nutrition prioritizes holistic health, from energy to mood.

Science-backed

We’re students of nutrition. We use traditional and science-backed ingredients to develop products you won’t find anywhere else.

Our products

We provide clean coffee, keto-friendly snacks and proven supplements made with carefully selected ingredients.

Soy-Free
Dye-Free
Gluten-Free
Non-GMO

Our story

In 2011, Bulletproof founder Dave Asprey introduced Bulletproof Coffee: a blend of coffee, MCT oil and grass-fed butter. It embraced quality fats for sustained energy—and challenged everything we knew about nutrition. Taking charge of your health starts with taking charge of how you feel. That’s why Bulletproof creates products that power your mind, fuel your body and help unleash your limitless potential.

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Our values

At Bulletproof, our company values shape everything we say and do.

Compassionate Directness
Agility
Authentic to Purpose and Ourselves
Intelligent Risk Taking

Get in touch

Our headquarters:
1012 1st Ave Suite 400, Seattle, WA 98104

Press:
press@bulletproof.com